The Roundtable on Sustainable Palm Oil
Spot illustrations for video campaign, website, and socials.
See whole project...

This was a large video campaign ran by the RSPO in several countries, with the illustrations to be used over an extended period on their website and on socials also.

I created spot illustrations to be used on the campaign by the creative team on social assets, and to be animated for a 5 part educational video series. I worked closely with the team and also set the creative aesthetic for the campaign which was followed through for video and in-house assets.

people-RSPO

Some of the people spot illustrations for the campaign focusing on the communities, and farmers in palm oil plantations, and example of how they were used in video below.

Some of the animal and plant spot illustrations, and example of how they were used in video below.

Some of the animal and plant spot illustrations, and example of how they were used in video below.

assets

How the illustrations were used on some of the social assets for the campaign.

Instagram

@jasminehortop