I was commissioned to produce this hand lettered and illustrated logo for the ‘Love yourself’ campaign Lovehoney was running for Masturbation May. The logo was used to promote the campaign on socials, digital display ads, as the main banner on the homepage for the whole of May, as well as being printed onto 200 T-shirts that were sent to influencers who then posted on their social media, giving the campaign extra reach. The influencers the T-shirts were ones who wouldn’t usually post sex toys on their feed, so we wanted to keep the design fairly tame and not too provocative!
Following this successful project I was then commissioned separately to illustrate one of Lovehoney’s new product launches for a social media post. They wanted me to include an idea of some of the movement the ‘Gyr8tor’ was able to produce. This was a lot of fun!